John Brockelman most recently served as chief marketing officer at State Street Investment Management, the fourth largest asset manager in the world. Brockelman oversaw all marketing for the firm, including channel marketing, brand and advertising, investment content, data and analytics, digital, communications, and social media. He has a 25-year record of repositioning financial services brands and aligning marketing organizations to commercial outcomes. In 2025, The Drum named him to their B2B CMO Top 100 list.

Lisa Maxwell is Vice President of B2B Marketing at Mastercard, where she helps fintechs and global partners make complex ideas understandable, aligning teams and customers so confident decisions and adoption follow naturally. Her career began at Johnson & Johnson and GlaxoSmithKline Consumer Healthcare, shaping her belief that progress is reflected in behaviors, habits, and ease of action.

She has served on the Cannes Lions Creative B2B Jury and as a returning.

Top Juror for the ANA B2 Awards, and serves on the board of the GrassROOTS Community Foundation, supporting initiatives that advance health, dignity, and opportunity for girls and women.

Monique Elliott is Chief Brand and Communications Officer at Schneider Electric where she is responsible for all areas of brand management, global campaign development, creative marketing engagement, corporate communications, media relations, analyst relations, and employee communications.

Monique brings 25 years of global experience in marketing, sales, commercial operations, ecommerce, and digital transformation across several industries. Monique joined Schneider Electric in 2020 as SVP Global Marketing, Industrial Automation where she was responsible for all areas of marketing.

Prior to joining Schneider Electric, Monique held various senior leadership roles at ABB and General Electric. Monique has an M.B.A. in Marketing from Northeastern University and a B.A. from California State University.

Val is the Global Chief Creative Officer at Critical Mass. She’s known throughout the industry as an avid storyteller, with over 25 years of creative experience across design, product, AR/VR, film, brand strategy, marketing, retail innovation, gaming, AI, 3D content, and applications for some of the world’s biggest brands such as FOX Entertainment, James Cameron's Avatar, Diageo, Peloton, JPMorgan Chase, Coke, Microsoft, AT&T, BMW, Mars, Kraft, and Lululemon.

Maggie Gross is a Partner at Deloitte and founder of the firm's Brand Strategy practice, where she helps organizations unlock growth through brand, customer, and commercial strategy. She advises Fortune 500 companies on enterprise growth, brand transformation, M&A, and customer-led value creation. A recognized industry leader, Maggie has served as a judge for the LIONS, Effie Awards, and Webby Awards, spoken at major industry forums including Advertising Week and SXSW, and is a frequent voice on the intersection of brand, business strategy, and AI.

Thomas Ranese is Intuit's Chief Marketing Officer, leading the company's transformation into a platform brand that fuels prosperity for consumers and businesses. With a background spanning transportation to tourism and consumer hardware to consumer packaged goods, Thomas brings a wealth of experience from leading brands like Google, Uber, and Chobani. He's known for brand building and brand turnarounds. Thomas is passionate about connecting with customers and building strong brands that matter. He earned a master's degree in public policy at Harvard University and a bachelor’s degree in political science at Stanford University.

Cheryl brings over 20 years Marketing expertise in high tech. across the marketing discipline with a focus on brand, demand and go-to-market strategies. With a focus on international marketing, Cheryl has worked in Canada, the US, the Netherlands and Japan. working with companies including IBM, Juniper Networks, Dun & Bradstreet and Calix. Cheryl is currently the Head of Corporate Brand at Quest Global where she leads a team of 12 to build the brand globally.

I am a results-driven, and award winning brand marketer. With over 20 years of global experience in the financial services and payments industry, in both consumer and business to business roles. I am passionate about shaping brand strategy that drives measurable business transformation, sustained business growth and ROI. Proud member of The Marketing Society and the 93% Club.

Robert leads marketing for 3M’s global Electronics business, spanning the Consumer Electronics, Semiconductor, and Data Center verticals, where he oversees strategy, messaging, integrated campaigns, and event programs that support growth targets. Previously, he led global content strategy, award-winning integrated campaigns, and thought-leadership programs for 3M Communications, including the company’s annual State of Science research and global campaigns on the energy economy, women in science, the skilled trades talent gap, sustainability, and green jobs. Since joining 3M in 2006, he has held a range of communications and marketing roles, including helping launch the 3M brand platform in 2015 and leading PR strategy, integrated campaigns, Investor Relations, and Corporate Affairs work across the company. Before 3M, he worked in telecom and technology roles in Chicago and Denver, as well as for a technology communications agency in Boulder. He holds degrees from the University of Florida and William & Mary, serves on the board of the Twin Cities Film Festival, and lives in Minneapolis with his partner, Jean-Yves.

Steffany Cox is Chief Marketing Officer at Allucent, a global clinical research organization serving biopharmaceutical clients worldwide. With more than 25 years of experience in healthcare and life sciences marketing, she has led global brand development, growth, and commercialization strategies for organizations including Allucent, Labcorp, Covance, and Eli Lilly. Throughout her career, Steffany has shaped go-to-market strategies, driven digital transformation and marketing innovation, and built customer-centric brands across the drug development and healthcare ecosystem. She brings expertise in B2B marketing, brand transformation, growth leadership, and AI-driven innovation with measurable business impact.

Greg is CMO of Equitable and a member of the firm's Operating Committee. Mr. Boosin leads all aspects of the company’s marketing strategy to support its Retirement and Wealth Management businesses, focusing on accelerating business growth, deepening client engagement, and increasing brand awareness.

Prior to joining Equitable in 2025, Mr. Boosin served as Executive Vice President of Global B2B & Product Marketing at Mastercard. During his nearly 20-year tenure with the company, he built and led a global team across four business units and five regions, overseeing lead generation, sales enablement, client acquisition, and go-to-market strategies. Earlier at Mastercard, Mr. Boosin led a merchant sales team, served as Vice President of Investor Relations, and headed the Marketing Strategy team. Earlier in his career, he worked at several top agencies developing marketing strategies for Reuters, SAP, Pfizer, Johnson & Johnson, and other major consumer packaged goods brands. He also previously worked as a research analyst at J.P. Morgan Securities.

Mr. Boosin serves on the advisory boards of several marketing and advertising industry groups, including the International Advertising Association’s North American B2B Marketing Operational Board and the ANA CMO Growth Council for B2B Marketing. He is also passionate about education, serving on the University of New Haven’s Pompea College of Business Advisory Board, and has spoken at Columbia Business School, NYU, and Tulane University.

Mr. Boosin holds a Master of Business Administration from The Wharton School at the University of Pennsylvania and graduated from Middlebury College with a Bachelor of Arts in History.

Craig Duxbury is a global B2B marketing and growth orchestrator with three decades of international leadership experience. Most recently Global President at Stein, he has helped some of the world’s leading B2B brands align strategy, brand, creativity, go-to-market, media and demand generation to drive commercial outcomes and growth. Passionate about the power of creativity in B2B, he is most energised by the combination of sharp insight, compelling storytelling and creative effectiveness that delivers measurable business impact. Craig is also a recognised industry speaker and host, leading global CMO conversations and flagship events with organisations including The Drum, ANA, IAA, WARC, Cannes Lions, LinkedIn and Brand Finance.

Brian Hawe is a strategic marketing leader with over 20 years of experience driving digital transformation, building brand platforms, and delivering growth through customer-centric storytelling. His career spans roles across digital strategy, content development, analytics, and go-to-market execution, where he has consistently turned marketing into a performance engine. Known for blending creative vision with data-driven precision, Brian has led global teams, launched new products, and scaled modern marketing operations across complex industries.

A seasoned brand marketing leader, she specializes in strategic sponsorships and data-led brand engagement, driving growth across diverse markets. Allison champions vulnerability as a core leadership practice to foster inclusive, high-performance cultures that empower teams to deliver bold, creative work that cuts through and connects with audiences, delivering measurable impact.

Jennifer Barkley is Vice President of B2B Marketing for Acceptance Solutions at Visa.  Her perspective is shaped by over 20 years of experience leading global marketing functions for Fortune 500 organizations across fintech, travel tech, e-commerce, engineering, manufacturing, and other complex B2B industries. She brings a commercially focused lens to marketing, having built growth engines, shaped narratives, and implemented new operating models and frameworks for esteemed brands including Visa, IBM, Sabre, and Travelocity. Based in Austin, TX, Jennifer enjoys live music, comedy shows, outdoor activities, and spending quality time with her kids.

Chris Eifert leads Luxid Group's U.S. business and brings more than 30 years of experience in sales, marketing and business leadership. Since joining TriComB2B in 2002, Chris helped grow the agency into one of the leading B2B marketing firms in the United States before it became part of Luxid Group in 2025. His background spans engineering, product management, sales, and marketing leadership across industrial and technical sectors, including roles with Flowserve, Watlow and Standard Register. He is an active member of Chief Executive Network, serves as an advisor to other small businesses, and is founder of Dayton Kroc SC, a low-cost, accessible soccer club serving Dayton's urban core, where he also coaches one of the club’s many teams. Chris holds a bachelor of science degree in mechanical engineering from the University of Dayton.

Kirti Naik is a global marketing executive who loves turning complex businesses into brands people remember. As Global Head of Brand Experience at Neuberger, she recently led the firm’s first global brand refresh in nearly nine decades while overseeing brand, advertising, digital, social, and commercial marketing. Over the course of her career, she’s helped transform and grow iconic financial services, fintech, and technology brands including Citibank, OppenheimerFunds, Russell Investments, BNY Mellon, and Neuberger. Whether she’s building brands, launching products, or judging great creative, Kirti is passionate about marketing that delivers measurable business impact while raising the bar for the industry.

Bob Ray is Chief Executive Officer of Marketbridge, where he is leading the company's transformation into the premier AI-enabled go-to-market consulting, analytics, and marketing services firm. Over the past 30 years, Bob has built and scaled some of the industry's most respected B2B agencies, including serving as CEO of Merkle B2B, CEO of DWA, and President of gyro. He is recognized for driving growth, leading digital transformation, and helping global enterprise clients build modern, data-driven marketing organizations.

Phil Bock is a B2B marketing professional with experience leading integrated marketing, events, and demand generation initiatives in complex, technology driven industries. He works closely with cross functional teams to develop strategic messaging, elevate brand presence, and drive engagement across digital, content, and experiential channels. His work focuses on translating technical solutions into clear, compelling value propositions that support both customer needs and business outcomes.

Ricky Abbott is President of Transmission, the world's largest independent B2B marketing agency, where he leads business development, positioning, and pitch strategy across its global offices. Under his leadership the agency has won 3 ANA Large Agency of the Year awards, built not on agency folklore but on original research into how B2B buyers actually decide. He's spent the past year pushing Transmission's own teams to treat AI as a strategic lever, not a shortcut, and he judges entries the same way: rewarding proof that the work changed a buyer's mind, not just craft that impresses other marketers. If your entry can show the money moved, he's already on your side.

Jon Lonsdale is CEO of Publicis Pro, the global B2B centre of excellence within Publicis Groupe. Jon and his award-winning team deliver end-to-end marketing solutions for some of the world's biggest and most important B2B brands, combining intelligent creative with connected media at global scale. He has spent hie entire career working for B2B brands.

Anand is Vice President of Marketing at Tech Mahindra, a global leader in AI-led transformation and consulting. A full-stack marketer with over 20 years of experience in the B2B technology sector, he has a proven track record of driving business impact through strategic, data-driven marketing. At Tech Mahindra, Anand focuses on enhancing brand resonance across key markets, driving thought leadership initiatives, scaling ABM, and accelerating pipeline growth through integrated digital campaigns. As a passionate marketing technologist, he leverages emerging technologies to solve modern marketing challenges and deliver measurable business outcomes. Anand's expertise spans brand strategy, demand generation, digital transformation, and marketing operations, positioning him at the intersection of technology and strategic marketing leadership. 

Dani Sene has 20+ years of experience leading brand, product marketing, and growth strategies across B2B and B2C businesses. Her career spans leadership roles at Braskem, Philips and Nokia, where she has helped translate market and consumer insight into commercial and brand strategy, positioning, and profitable growth. She is currently Global Marketing Director for I’m green bio-based at Braskem, leading global marketing and communication.

Maria Becker is the Global Head of Strategy at Stein, where she crafts B2B marketing strategies for her clients impacting their entire business. With a deep passion for understanding the complexities that characterize B2B, Maria brings a culturally nuanced approach to her strategic planning, turning insights into creative inspiration and strategic frameworks.

Maria is Marketing Director, Markets at TMF Group, leading regional marketing and demand generation across the Americas, EMEA and APAC. With 15 years of experience across TMF Group, Nestlé and KPMG, she has led high-impact campaigns, digital transformation initiatives and service launches that deliver measurable business results. Her expertise spans B2B marketing strategy, demand generation, analytics, campaign management and marketing operations, with a strong focus on ROI and commercial growth. She brings a global perspective shaped by experience across diverse markets and industries.

Kate Askew is Vice President of External Communications at Ecolab, where she brings people, ideas and business priorities together around complex topics including water, sustainability and innovation. She began her career as a finance journalist at a range of publications including Bloomberg and The Sydney Morning Herald, and authored several books including an expose on the technology boom and crash of 2000, before moving into global communications with Weber Shandwick. Today, she works with global teams to shape executive messaging, external communications and integrated marketing programs that help customers and stakeholders better understand the Best-in-Class value Ecolab delivers.

For more than 15 years, I’ve been lucky enough to practice marketing and build brands and ideas for people. Today, I lead Creative Excellence and Effectiveness at Novartis US, helping teams raise the quality of creativity in one of the most complex categories there is – healthcare. To me, the best creative work is rarely complicated – it’s thoughtful, authentic, and beautifully simple.

Ned Brown is Chief Creative Officer and Board of Director at Bader Rutter. He has spent almost 30 years as a writer and creative director helping shape work for brands like Porsche, adidas, Audi, Apple, and Dr. Martins. His work has been recognized at the Effies, Cannes, One Show, Art Directors Club, Ogilvy, Awwwards, FWA, The Drums, Shortys, Webbies, Addys, Obies, AICP, Clios, Dieline, Communication Arts and multiple national and international film festivals. He lives with his wife and daughter in their 150-year-old home in Milwaukee, which, according to his daughter, is almost as old as he is.

Kim is a seasoned marketing executive serving as the Senior Vice President and Chief Marketing Officer at Vanda Pharmaceuticals, a global biopharmaceutical company based in Washington, DC. Previously Kim held high-profile CMO roles at OneMain Financial where he launched the company’s first-ever brand campaign, “Lending Done Human,” and at Perry Ellis International, where he revitalized the menswear brand with a modern take on its heritage. His career also spans significant stints in advertising working with agencies like TBWA Chiat Day, BBDO, and Crispin Porter + Bogusky.

I am the Executive Director and European Head of Marketing at Oliver Wyman, where I lead brand, storytelling and market-building across Europe. I am a marketer with the instinct of an interviewer and the curiosity of a traveller, and I am passionate about creating the kind of conversations that bring people closer to ideas, to each other and to a shared ambition. My work sits at the heart of creativity, consulting and human connection: building brands with purpose, giving visibility to expert voices, and turning complex ideas into stories that people can believe in. I am known for my warmth, energy and ability to create momentum around people and projects, I am a strong advocate for collaboration, diversity and women’s empowerment.

With over 25 years of B2B marketing leadership spanning manufacturing and commercial real estate, Tanya transforms complex challenges into high-impact strategies that drive measurable business results through brand repositioning, award-winning integrated campaigns and high-performing teams that consistently exceed revenue targets. Currently serving as Head of Marketing - Brand, Content and Paid Media at JLL, she spearheads the company's 2030 brand strategy, drives strategic positioning and executive thought leadership programs, and optimizes multi-channel paid media strategies that maximize ROI and enhance brand visibility across global markets. A national conference speaker and community volunteer, Tanya holds a bachelor's degree from the University of Connecticut, is Lean Six Sigma certified, and resides in Chicago where she enjoys travel, cooking and volunteering.

Andrew Morse is Global Executive Creative Director at Aquent and Skill, where he leads brand creative strategy and design across a worldwide portfolio. With more than two decades of experience spanning agency and in-house environments, Andrew has led creative teams for iconic brands including Adidas, American Express, LEGO, Samsung, GM, and P&G — earning recognition from Cannes Lions, Clios, Effies, Webby, Anthem, Digiday, and W3, among others. His agency career includes creative leadership roles at Isobar (now Dentsu Creative) and Digitas, where he drove digital transformation and grew landmark accounts into multimillion-dollar partnerships. Andrew holds a BFA in Graphic Design and Photography, Cum Laude, from the University of Massachusetts Amherst, and is based outside Boston.

Lauren Payne-McLeod is the Head of Strategy & Creative for North America at B2B creative agency Fight or Flight. With a background spanning strategy, creative, brand, and comms, she has worked with some of the world's leading B2B brands to turn complex stories into standout campaigns that earn attention and deliver business impact.

An award-winning creative leader, Nick spent the best part of two decades honing his craft at some of the world’s top ad agencies, digital shops, and in-house creative studios. He has brought ‘Fierce Thinking’ and a relentless curiosity to the B2B space, championing big ideas that connect with audiences on an emotive level. As Executive Creative Director at The Croc, Nick leads teams to challenge mediocrity and bring a bit of the unexpected to solve complex B2B briefs. By fusing AI with Human Intelligence, he helps brands cut through the noise to drive both fame and commercial impact. Above all, he is obsessed with the craft of storytelling, the power of a strong insight, and the belief that the best work should make you feel something – even if it’s just a bit of healthy envy.

For more than 25 years, I've built my career around a passion for creativity and a love of helping B2B brands tell compelling stories and build meaningful connections. After two decades in some of the industry's most respected agencies, I now lead the Marketbridge Europe creative team, driving creative excellence across the region. I'm an obsessive creative at heart, driven by the belief that a brilliant idea can change how people think, feel, and act.

Coming from a design background, I've been a Creative Director in B2B for the last 20 years, and I love selling highly-engineered products that make a real difference in the world. Creative in B2B has always presented a unique challenge - there's so much depth and complexity you need to cut through. I love working with brands to build their reputation in the long term with their customers through branding, campaigns, experiences...everything. Never a dull moment in this business.

Mark Lesniak is the Creative Director and Founder of Lesniak Swann, a specialist B2B marketing agency. With over 30 years of experience, he has helped shape the strategies and creative direction of global brands such as Michelin, Caterpillar, Honda, Etex, and KBR, earning more than 60 industry awards along the way. Mark is passionate about making B2B marketing more engaging, always looking for ways to inject creativity, fun, and entertainment into the work his agency produces. Under his leadership, Lesniak Swann has built a reputation for excellence and innovation, earning a place among The Drum's top indie agencies.

Meg Gallimore is a Creative Director at PJA in Boston. She loves working with complex clients, searching for simple truths, and bringing brands to life in ways that connect with audiences. She believes the best work happens at the intersection of storytelling and design.

John has spent more years than he'd like to admit creating engaging digital experiences for B2B and B2C audiences. Equally at home delivering sales-enabled augmented reality activations or good old-fashioned integrated campaigns, he brings his fast-talking, fun attitude to everything his teams work on. At BOL, he leads the creative and strategy teams, crafting work for clients like PayPal, ABB, Bombora, Blue Yonder, Honeywell, Surescripts and SOLIDWORKS.

Ari Halper is a Global ECD and the Head of Creative Excellence at R/GA. He has won top honors at every major advertising award show in the world, including the Titanium Grand Prix at Cannes, an Emmy and even a shortlist at the Oscars.

Georgie is the Creative Strategy lead on the FT’s EMEA B2B Advertising patch, building innovative creative solutions for the FT’s VIP accounts, specialising in branded content and editorial sponsorship. She has spearheaded award-winning campaigns for clients including Google, Iberdrola and FedEx. Georgie is also co-lead on the FT’s branded podcast series, the Next Five, as well as overseeing the global strategy for the FT’s Special Reports offering. Alongside her day-to-day, Georgie is a member of the FT’s 2026 Next Generation Board. Outside work, Georgie is a mentor for the Bloom network, regular volunteer for charities including Media Trust, and school governor.

Michael (Mike) Ruby is the Co-Founder and Chief Creative Officer of Park & Battery, named both the 2026 Ad Age A-List B2B Agency of the Year and ANA B2B Agency of the Year. His work has been recognized by Cannes Lions, The One Show, WARC B2B Creative Effectiveness Awards, ADWEEK, FCS Portfolio Awards, ANA B2 Awards and The Drum. He is also a frequent contributor to The Drum’s B2B hub.

Jason began his advertising career in 1995, graduating from California State University Fullerton, and continuing his education with Mike Whitlow's Book Shop. Most of his advertising career has been in the technology space (both B2B and consumer), or at least tech-adjacent. Jason has written award-winning ad campaigns for household tech names such as Cisco, IBM, HP, HPE, Lenovo, Dell, and Apple, just to name a few. He currently serves as the creative director for Ingram Micro's in-house agency. Away from advertising, Jason enjoys Formula 1, tabletop games, and historic re-enactment.

Tim Cawley is CCO at Rival – a consultancy based in Boston, London and Cape Town, that acquired Tim’s former company HeyLet’sGo.

His work has been recognized in One Show, Cannes, Communication Arts, Clios, Webbys, the Ad Age Small Agency Awards, and even gotten love at previous editions of The Drum B2B Awards. Archive ranks him the #5 US copywriter of all time.

He lives north of Boston with his wife, two kids and floofy Bernese Mountain Dog.

I'm Creative Director at MOI Global, leading creative work for enterprise B2B brands across EMEA and North America, and curator of Heads Up Creative. I've spent my career helping some of the world's biggest technology brands turn complexity into ideas people remember. My work sits at the intersection of strategy, creativity and experience, with a focus on challenging the conventions that make so much B2B marketing feel interchangeable. I'm drawn to work that is distinctive, effective and impossible to ignore.

Founder at Rooster Punk. Author of 'Humanizing B2B', Amazon bestseller. Working at the intersection of making B2Bs brand more humanly relevant (Humanize) whilst helping CMOs redesign their marketing organisation, teams and workflows for a new era of Ai-led intelligence (Systemize).

Over more than twenty years in advertising, Alex had the good fortune of working on a few dream projects for brands that trusted bold ideas and the teams behind them. Along the way, the work helped FCB become North America Network of the Year at Cannes for six consecutive years, while FCB New York was named #1 Agency in the World at The One Show and ADC in 2023 and 2024, Agency of the Year at the Clios for two straight years, WARC’s Most Effective Creative Agency of 2023, and Craft Agency of the Year at the 2024 Cannes Lions.

Anne Swan is Chief Creative Officer at Prosek Partners, where she leads the creative vision and output across Prosek and PROPHECY, the firm's creative agency. With more than 20 years of experience building brands, creating campaigns, and helping organizations tell more compelling stories, Anne has worked with companies ranging from global financial institutions and professional services firms to emerging and challenger brands. Anne has been instrumental in building and expanding Prosek's creative capabilities, helping transform the firm into an integrated communications, branding, and creative partner. She oversees multidisciplinary teams across brand identity, design, digital experiences, content, and campaign development, ensuring creative excellence across every client engagement. Her work is grounded in the belief that the strongest creative ideas are built on meaningful insights and brought to life through clear, compelling storytelling. Throughout her career, she has helped brands sharpen their positioning, elevate their presence, and create work that drives both attention and results.

Hillary is Director of Content at The Ricciardi Group, where she helps brands speak with precision and personality, whether through razor-sharp messaging or branded content that punches above its weight. With a background in narrative media and a knack for humanizing complex topics, Hillary connects companies with their audiences in ways that are smart, strategic, and refreshingly real. Hillary has built a career across editorial, creative production, and television development, with acclaimed work including a Tribeca-premiered podcast and an Audible Best of 2024 selection. 

Mike has 25+ years of agency experience helping B2B brands turn complex challenges into simple, compelling ideas that create meaningful human connections and drive measurable business results. He currently leads the creative team at Walker Sands – one of the largest B2B agencies in North America – helping Fortune 500 brands like Marsh, Hanwha Vision and Amazon Business, as well as fast-growing category disruptors, uncover human truths and turn them into category-defying creative. Outside of work, he’s happiest on a bike, with a good book or exploring the outdoors.

Kenneth Hein is Chief Communications Officer at the Code and Theory Network, the only digital transformation network with a balance of 50% creative and 50% engineers. Previously, he was U.S. Editor of The Drum, where he led the publication's resurgence in the U.S. Prior to The Drum, Hein led dentsu's U.S. communications during a period of historic growth.

Doug Kamp is the Chief Creative Officer for Mower. For more three decades, Doug has helped global A-list brands build authentic and enduring connections with their customers that transform their business and in some cases their industries. Clients that include Carhartt, Sony, Samsung, eGO, USG, Grant Thornton, Aflac, Kimberly-Clark, Miller Brewing, Dell, McDonalds, International Truck, John Deere, and many others. Doug’s goal is to help guide and build a culture where people feel inspired to create unconventional ideas; to cultivate independent, entrepreneurial problem solving; and to instill collaboration across every interaction. All of this has led to Agency of the Year selections in 12 of the last 14 years. As well as numerous honors including multiple Best of Shows, Grand Prix’s, Effie’s, and more. Most recently, Mower was also again named a Best Place to Work by both AdAge and PR Week. Prior to joining Mower, Doug was the Head of Creative at gyro. Helping to not only build the gyro brand, mission and vision from the ground up, but also helping to grow the Chicago office 4-fold. Prior to joining gyro, Doug was GCD at Bagby, CD, Partner at J. Walter Thomson, and Art Director at TBWA and D’Arcy. A graduate and student-athlete from Washington University in St. Louis, Doug currently resides in Chicago, IL. And is most proud of is the family he has built with my wife, Debra. And the countless friends he has been able to work with and for.

Dan is a brand and creative leader with nearly 20 years experience building and scaling global creative teams across agencies and brands. Over the course of his career, he established the Walmart Connect creative team, revitalized the TIME brand moving into its 100th year, and created the content studio of TIME. Currently Dan leads global creative at Zoom.

Reconceiving what’s possible, guided by precision and fueled by emotion. I lead teams, create space for big ideas and actually give a shit about helping brands mean something.

With 15+ years in the creative industry, I lead Brand & Creative Marketing at Sumsub, where the daily challenge is turning serious tech, finance, compliance, and B2B topics into work that feels bold, human, and occasionally funny on purpose. Basically, making complicated things feel less complicated. And a lot more alive. Some of my work has picked up 35+ awards, including Dubai Lynx Silver and about 15 Golds, Platinums, and Best in Show. I’ve also enjoyed a couple of trips to Cannes Lions, judged a few awards and festivals, and spent way too much time studying great case films. Now, I’m deep into the B2B creative renaissance: fewer grey suits, more emotion, sharper thinking, and ideas that actually move something

Jeff Tousignant leads marketing at Air, your agent for creative tasks. An early marketer at Duolingo and a later marketer at Figma, he's spent his career making challenger brands the ones people actually root for. He lives in Brooklyn, where he always goes everywhere by bike, weather notwithstanding.

Laura has nearly 20 years of experience in marketing and strategic storytelling. She is founder of storytelling consulting firm, Meshin Movement, where she's spent the last 5 years helping start-ups, founders and professionals articulate their purpose and brand stories. Laura is also Executive Strategy Director at Article Group, a strategic advisory and creative studio for the world's most innovative product companies, where she leads storytelling strategy. She's developed marketing stories--from brand to product marketing, positioning, messaging, go-to-market and communicationss strategies--for fortune 100s and companies of all shapes and sizes.

I’m the Executive Creative Director at Publicis Pro, Publicis’s dedicated B2B agency. Over the past 20 years, I’ve worked across both B2C and B2B, partnering with brands ranging from AB InBev and Mars Group to Tesco, Costa Coffee, Lloyds Bank and Boston Consulting Group. At Publicis Pro, my focus is simple: to bring greater craft and creative ambition to B2B, making it as compelling as the best B2C work.

As CEO, David leads 200 employees and brings decades of agency and client-side experience driving growth for global brands including Zoetis, Corteva, John Deere, Nestlé Purina, Seaboard Foods, Tyson and McCain Foods. He also serves on the executive board of BBN, the world’s largest B2B agency collective, uniting 1,250 specialists across 60 countries. Before joining Bader Rutter, David advanced e-commerce in agribusiness and served as CMO of an agtech startup helping farmers feed the world.

Andrew O'Sullivan is Vice President of Creative at Transmission and a passionate advocate for redefining what exceptional B2B creativity looks like. His award-winning work has helped brands move beyond category conventions by combining behavioural insight, strategic thinking and brave creative ideas. He believes the future of B2B belongs to brands that create emotional impact as well as commercial results.

Tracy Miller is Manager of Creative Services at UL Solutions, where she leads a global team responsible for creative strategy, brand stewardship, and visual communications across the organization. With nearly two decades of experience spanning agency and in-house leadership roles, she has developed brands, led integrated marketing campaigns, and built high-performing creative teams. Tracy is passionate about transforming complex business challenges into compelling creative solutions that drive engagement and business impact.

Darren is Global Chief Creative Officer of Stein, where he continues to make the kind of award-winning work that has defined his career: unexpected and unforgettable films, activations, and brand experiences that live at the intersection of media, technology, and entertainment. Previously, he’s led Creative at iconic New York agencies like FCB, Havas, and BBDO; oversaw the work in 60 countries as Global ECD of Y&R; served as Chief Creative Officer for The Wonderful Company and Keurig Dr Pepper; and was the first Global Chief Innovation Officer at Grey Worldwide. In his spare time Darren is an award-winning screenwriter, director, and avid eater.

Isabel Sierra Gómez de León is a brand builder for the algorithmic era. Currently Executive Creative Director EMEA and LATAM at Adobe, she designs the systems where human intuition meets machine intelligence. From leading creative transformation at Square (Block) to directing global brand stories at Bloomberg, Isabel specializes in keeping brands human in an automated world. A systems thinker with Mediterranean roots, she builds high-performing teams that use AI to amplify intentional, transparent design.

Andrea became the CEO of Ledger Bennett in 2022 and the agency has gone from strength-to-strength ever since. Her first initial focus as CEO was on people: making strategic hires to diversify skills and develop a coaching culture where autonomy, knowledge sharing, and collaboration was the norm. Recently nominated for The Drum’s CEO of the year award, Andrea then led the evolution of the agency’s best-in-class offering that places the customer at the heart of go-to-market and media strategy. Under Andrea’s leadership, Ledger Bennett joined the Havas Media Network in 2024 and will spearhead the growth of B2B across the organization.

Denise Zurilgen is a Global Executive Creative Director at Ogilvy— with a focus on purpose driven, strategic work with a big dose of visual personality. She’s led creative for some of the worlds’ biggest and innovative brands, including jetBlue, Xfinity, Georgia Pacific and Edgewell. An alum of Art Center College of Design, Denise has previously held creative leadership roles at MullenLowe NY, Droga5, Ogilvy, TBWA\CHIAT\DAY. Her work has been recognized by Cannes Lions, The One Show, the Effies and many other industry award shows.

Paul is a creative leader renowned for crafting beautiful work for some of the world's most interesting brands. Guided by the belief that good design is good business, Paul's experience includes leading global agencies, as well as founding an award-winning, independent one. Currently, as CCO at MX, he's building the playbook for tomorrow's B2B agency. His recognition includes an Emmy, an Amazon-charting book, and chairing the inaugural B2B jury at Cannes.

Anne Hunter leads B2B Products and Go-to-Market at Ipsos and lectures at Columbia University Business School in the Executive Education program on B2B marketing and AI. Previously, Anne lead insights teams at Kantar, DISQO, and AOL. Anne’s influence has also reached global scale, by serving as Comscore’s Chief Strategy Officer to the World Economic Forum. Anne was awarded the Advertising Research Foundation’s Great Mind award, has been designated one of the top 100 Woman Leaders of Connecticut, was named a Top Woman Media and Research Trendsetter by Cynopsis, and is the winner of gold and silver awards for B2B marketing from organizations such as the Association of National Advertisers.

Andrea is the Vice President of the Business Marketing Group at Meta, joining the company in August 2023. The Business Marketing Group drives business growth by shaping product development and building and shipping multi-channel marketing - from brand experiences, to business education, to scaled channels to sales enablement. Prior to joining Meta, Andrea was the CMO at Clover, a point of sale and business management platform for small and mid-sized businesses. She was responsible for brand and social, product marketing, direct channel growth, lifecycle marketing, and marketing operations. Prior to Clover, Andrea was the Head of Marketing and Creative at Hawkfish; CMO and CRO at OnDeck; and served in multiple roles at American Express, including VP of Merchant Services (industry expansion strategy, account development and B2B marketing) and VP, Customer Experience and Retention in OPEN (marketing for small business).

Billy Sanez is the Head of Marketing at SpotSee, where he leads global marketing strategy, ecommerce, and inside sales for a global leader in condition monitoring and supply chain visibility solutions. His background spans aviation, professional sports, consumer packaged goods, quick-service restaurants, and military recruitment, with experience at American Airlines and Major League Soccer, as well as supporting brands including McDonald’s and the United States Marine Corps. Billy is known for combining data-driven marketing, AI-enabled strategies, and customer-focused storytelling to build brands that deliver measurable business impact. He is passionate about helping organizations connect innovation with real-world operational outcomes through marketing that drives both customer value and business growth.

Kandace Barker is President of B2B at Omnicom Media Group, where she leads the agency’s integrated B2B strategy, media, and demand generation practice across the portfolio of Omnicom agencies. With deep expertise in enterprise marketing, account based marketing, demand generation, and modern media strategy, Kandace partners with some of the world’s leading brands to build marketing ecosystems that drive measurable business growth.

I’m a global B2B growth leader with more than 20 years’ experience helping enterprise brands modernise how they connect marketing, sales and customer experience to drive commercial growth. My background spans strategy, creative, media, CX, data and technology, with leadership roles across VML, Wunderman Thompson and VCCP. I currently lead a global operation of 650+ B2B specialists across EMEA, the Americas and APAC, delivering integrated B2B marketing transformation programmes for Microsoft. The business spans demand generation, content, events, social, creative, data and AI-enabled operations, helping global teams deliver more connected and effective customer engagement at scale. Alongside operational leadership, I’ve built and led global B2B propositions across WPP - including “Inspired B2B” and “Connected B2B” - helping reposition B2B marketing around connected customer growth, creativity, audience intelligence and AI-enabled engagement. I’ve led thought leadership programmes, strategic partnerships and industry initiatives designed to elevate the role of modern B2B marketing and strengthen commercial differentiation in market. My leadership style is grounded in building high-performing teams, creating clarity in complex matrix organisations and empowering specialists to do their best work. I’m passionate about the future of B2B and how AI, data and connected customer experience are reshaping enterprise growth and modern buying journeys.

Karen Fenwick is Head of Communications for Siemens plc and joined the company and the Executive Board on 27th March 2023. Karen is a strategic communications leader with a wealth of experience within a wide variety of global organisations.

I’m a B2B marketing leader with extensive experience driving growth across global markets, with a particular focus on technology and mobility. Throughout my career, I’ve built and led high-performing teams across brand, demand generation, and lifecycle marketing, helping businesses scale through data-driven and customer-centric strategies. I currently lead B2B Marketing for EMEA, APAC and LATAM at Uber for Business, where I oversee regional marketing efforts that drive brand to demand, pipeline growth and business impact. I’m passionate about combining creativity with insights to deliver meaningful results for customers and organisations alike.

I've worked in B2B marketing for over a decade, with a strong focus on technology-led companies. This included big global brands like Intel and Ingenico in the early days of my career before I moved into FinTech, joining ComplyAdvantage in 2021. I took on my current role running marketing for Multiverse, an EdTech company upskilling workforces across the UK and Germany in AI, a year ago. We recently closed a $70m funding round at a $2.1bn valuation.

Brady Dennett is an executive leader specialising in strategy, sales, marketing and growth. Over 20+ years, she has built B2B brands, launched new ventures and led high-performing teams across retail, telco, tech and financial services.

Winner of Marketing Week, Campaign Magazine, and The Drum's B2B Marketing Team of the Year; twice-winner of both the Creative Gold and the Grand Prix at the B2B Marketing Awards; and named the Most Creative Individual Working in B2B Marketing, Brian Macreadie is the Head of Marketing at international law firm, Addleshaw Goddard. His 30-year career in B2B marketing spans media, telecoms, and professional services industries. And to build brands and drive sales, his campaign work has ranged from launching a computer game set in a London taxi through to using 3D light shows to engage real estate VIPs, and even haunting hundreds of the world’s most senior lawyers.

Khensani Nobanda is the Group Chief Marketing Officer at Nedbank Group. As both the executive in charge of marketing, and a member of the Nedbank Group executive leadership, she ensures the cohesive and consistent alignment between marketing messaging, brand positioning and business objectives across the group, while also providing strategic input into various Nedbank structures, committees, and partnerships. Her portfolio also includes leading the social impact agenda for Nedbank through overseeing the bank’s CSI and Transformation programs.

Khensani has a BCom from the University of the Witwatersrand, an MBA from GIBS and Advanced Management Program from Harvard Business School, where she was voted as class speaker for that cohort. Khensani plays an active leadership role in shaping the marketing profession locally and globally. Most recently, she was appointed Chairperson of the Marketing Association of South Africa (MASA), reflecting her standing as a trusted industry leader and advocate for marketing excellence. She is also a member of the UN Global Compact CMO Forum on sustainability, serves on the IAA’s Global Board of Directors, the IRG Marketing2030 Challenger Board and Loeries.

Khensani has amassed several accolades in recognition of her contribution to the industry, including top honours as winner of the Loeries 2021 Marketing Leadership & Innovation Award, AdFocus Marketing Industry Leader of the Year (2021 and 2024), MarkLives’ Most Admired Marketer in South Africa (2022 and 2024), the 2023 SCOPEN Most Admired Marketer, the 2025 Marketing Achievement Awards’ Marketer of the Year, and most recently SCOPEN’s Marketer of the Decade (2016–2026).

Hayley Romer is Managing Director of U.S. Advertising at Bloomberg Media, where she leads the company’s advertising business across North America. She is responsible for commercial strategy, client and agency partnerships, and overall team performance, working cross-functionally with Sales, Marketing, Editorial, and Operations to drive sustainable revenue growth and deepen Bloomberg Media’s relationships with the world’s leading brands.

Hayley’s career has been guided by the belief that business can and should serve a greater purpose in society, and is widely recognized for her ability to translate strong editorial brands into scalable commercial success, combining strategic clarity with disciplined execution and a people-first leadership approach.

Global brand, marketing and communications executive with 20+ years of experience leading enterprise brand transformation across multinational organizations including Wolters Kluwer, Heineken, Philips and BCG. I operate at the intersection of brand, communications and commercial strategy — shaping differentiated positioning, aligning global organizations behind a coherent enterprise narrative, and embedding integrated platforms that drive sustainable growth and long-term reputation. Currently leading global brand, marketing and external communications across 40+ markets within a €6B portfolio, partnering with Executive Leadership to align brand and corporate narrative with strategic business priorities. I believe brand and communications are strategic growth levers. When clearly defined and consistently activated, they sharpen competitive advantage, strengthen stakeholder trust and create enterprise value.

Nick Beck is Founder and CEO of Tug, the independent, AI-powered brand and performance marketing agency he established in 2006. Today, Tug works with some of the world’s biggest brands across London, New York, Toronto, Berlin, Sydney and Singapore, helping clients anticipate change, innovate faster and deliver sustainable growth.

He leads the agency with a clear focus on data-driven results, grounded in a simple belief: work hard and be nice to people. Under Nick’s leadership, Tug is a multi-award-winning agency and is the only independent performance marketing network with a global offering.

An experienced customer-focused marketing leader with over 20 years’ track record of B2B marketing leadership and consulting across a number of sectors such as energy, healthcare, technology products and SaaS services. Jon has a particular passion for helping organisations grow and upskill their marketing functions, better understand their customers while delivering measurable financial results as well as navigating post merger integration and GTM transformation. Outside of work, Jon is happiest outdoors with his family, raising three children and a foster child.

Jane is the Executive Director of Strategy for New York Times Advertising, leading a team of creative strategists and brand storytellers who help brands make meaningful connections on The Times. Previous to The Times, Jane spent nearly a decade as Director of Reinvention at Saatchi & Saatchi WorldWide finding new ways to bring creativity to boardrooms and marketing teams, and into the creative agencies who serve them.

Michael Fasciano is a B2B marketing executive with 20 years of experience at the intersection of brand strategy, product marketing, and revenue growth. He has held marketing leadership roles at IBM, Goldman Sachs, and Digitas, leading go-to-market strategy across AI, cloud, financial services, and HR technology. He currently serves as Head of Product Marketing at Insperity, where he oversees integrated strategy across narratives, campaigns and enablement for one of the country’s leading HR solutions providers. Michael is also author of Marketing Growth Conversations, a LinkedIn newsletter exploring AI, GTM strategy, and the future of marketing leadership. 

Janice Yong is currently VP Marketing, Institutional Banking Group at DBS Bank, and has close to a decade of experience delivering data-led B2B campaigns across global financial services. She previously led account-based and omni-channel marketing programmes for Group Corporate & Investment Banking at Standard Chartered, driving measurable growth across international markets. Janice is known for translating strategic insight into commercial impact, with a focus on thought leadership, audience growth, and digital performance. In her current role, she drives flagship thought leadership campaigns for Institutional Banking segments and Global Transaction Services, strengthening differentiation for a leading pan-Asian transaction bank. With a background in journalism, she brings a distinctive editorial perspective that sharpens storytelling and elevates creative effectiveness in B2B marketing.

Matt McNeany is a visionary leader in marketing transformation and applied AI. Over the past two decades, he has built and scaled businesses, guided some of the world’s most influential brands, and pioneered the use of technology to reshape how marketing works. As Founder and CEO of Code, Matt grew the company from a start-up to a global MarTech business and built one of the industry’s earliest and most successful content automation platforms. Now at WPP, Matt leads Open Pro, a new AI-powered performance marketing venture designed to reinvent the marketing services model for the AI era.

Mahalakshmi Sankaran is Director & Head of B2B Growth Marketing at DoorDash, where she leads go-to-market and growth marketing across Marketplace, SaaS, DoorDash for Business, and DoorDash Ads. She brings more than 15 years of experience building and scaling B2B go-to-market, demand generation, and growth marketing programs across SaaS, marketplaces, cloud, AdTech, and fintech. Before DoorDash, Mahalakshmi held growth and marketing leadership roles at Amazon, Criteo, AWS, and Basis Technologies, driving customer acquisition and revenue growth for global businesses. Her expertise spans performance marketing, lifecycle marketing, account-based marketing, Demand generation, marketing operations, and measurement. She is also an Adjunct Professor of Digital Marketing and Marketing Analytics at New York University, where she teaches graduate students on performance marketing strategy and analytics.

Cate Mitchell Downes has spent more than two decades at the intersection of brand strategy and business results — leading high-stakes marketing programs across agency and client-side for some of the most recognized names in B2B. As Managing Director and B2B Marketing Lead at Accenture Song, she helps complex, high-growth organizations cut through the noise and connect with the audiences that matter most. Known for rolling up her sleeves and challenging the status quo, Cate is a believer in smart risk-taking, and the power of insight paired with instinct. She holds a BA from Fordham University and executive education credentials from Harvard Business School.

Andrew Humphrey is Head of US Media at Luxid, where he leads integrated B2B media strategy for clients across a range of industries. He specializes in helping brands connect media, data, and creative into marketing systems that drive measurable business outcomes, with a particular interest in AI, audience intelligence, and modern measurement. A frequent speaker on the future of media and marketing, Andrew is passionate about practical innovation and believes the best B2B work combines strategic clarity, creative excellence, and demonstrable impact.

Aja Frost was one of the first marketers to anticipate the shift from SEO to AEO. In March 2024, she launched AI Search Grader, a free tool to help brands understand their visibility in ChatGPT, Claude, Gemini, and Perplexity. Together with her team, she developed and executed the playbook that made HubSpot the most visible CRM in AI search. Her YouTube videos on AEO are some of the most-watched on the platform, and she was recognized in 2026 as a GTM10 Growth winner for her work in defining the AEO category.

Benjamin Pollack is the Vice President of Digital Marketing for Unisys. He is responsible for leading our advertising strategy, omni-channel client/prospect experiences, marketing technology stack, and digital efficacy measurement.​ With nearly two decades of Digital & Demand Generation experience across several Fortune 500 and global organizations, Ben has developed advanced analytics, marketing automation, and campaign practices that yield significant revenue in B2B environments.​ ​ Prior to Unisys, Ben led the Global Demand Generation & Marketing Strategy team at Verizon Business–a $34B B2B-focused portfolio. Ben worked across the SMB, Enterprise, and Public Sector portfolio creating qualified pipeline, driving account-based marketing initiatives, and developing innovative campaigns to unlock new levers of growth. He also built and led similar practices at Comcast, NICE Systems, Sealed Air (BubbleWrap), and Siemens across multiple industry segments. Ben leverages analytics as the foundation to the teams he's led, enabling him to best predict, optimize, and translate performance/behavior to yield positive business results.​ Ben holds a BA in Clinical & Social Psychology from the University of Rochester and an MBA from the Kelley School of Business at Indiana University. ​ He lives in northern New Jersey with his wife and three children. When not at work or spending time with family, Ben serves as an elected city councilman.

David Reid is a B2B marketing leader with 20 years' experience helping global brands turn marketing into a commercial growth engine. As the growth leader at Transmission, he provides executive counsel to enterprise clients across technology, SaaS, cybersecurity, financial services and industrial sectors. David's passion sits where instinct meets evidence: creating work that earns instinctive attention, connects emotionally and generates fame, then converting that fame into the rational moments buyers need, building commercial growth engines that last. Originally from the UK and now based in California, he has led award-winning integrated go-to-market programmes spanning strategic consulting, creative development and executive thought leadership. He also hosts Transmissions podcasts and executive roundtables convening senior marketing leaders on the future of B2B marketing.

Laurie Underwood is a seasoned marketing leader with nearly 20 years of experience driving integrated marketing communications across B2B industries, including agriculture, animal health, pet care, and food. As Executive Vice President of Client Experience at Bader Rutter, she leads the agency’s approach to building and growing client partnerships, aligning teams to deliver impactful work, measurable business results, and exceptional client experiences. Throughout her career, Laurie has guided strategic marketing initiatives for some of the agency’s largest and most complex clients, including Zoetis, Corteva Agriscience, McCain Foods, Nestlé Purina, and John Deere. Passionate about the power of strategy, storytelling, and strong relationships, she is dedicated to helping clients and teams navigate complexity, unlock growth opportunities, and create meaningful outcomes.

Nicola has 28 years’ experience across marketing agencies and for the past four years has been driving global B2B media for Publicis Groupe. A passionate mentor and talent advocate (most recently a sponsor for the BRIM programme), she is also part of LinkedIn’s B2B Big Minds Collective.

Jenna Beck is a Growth Marketing Executive at Tata Consultancy Services, where she leads North America demand generation programs that help sales teams build relationships with C-level executives at target accounts. Shaped by marketing leadership roles across the tech industry, including Accenture, she's known for creative, relationship-first marketing — like a business run club that opened doors at major energy accounts. Jenna believes trust and credibility are a brand's most compelling differentiators, a philosophy she brings to both her teams and her work.

Victoria Pawsey is Global Brand & Media Partnerships Director at Boston Consulting Group (BCG), where she helps bring the firm's brand to life through partnerships with leading media organisations, events and platforms around the world. This year, she led the media partnerships for the launch of BCG's first global brand campaign, working with teams across the business to bring the campaign to audiences around the world. With more than 15 years' experience in B2B marketing, Victoria has built her career around telling great stories, building strong partnerships and finding creative ways to help brands stand out. She loves bringing people together, turning ideas into action and exploring how marketing can create real business impact.

I've enjoyed more than two decades of bringing smart, best-practice marketing strategy to bear for our B2B clients, whether broad-based demand gen or ABM. I'm looking forward to reviewing fresh, innovative approaches to winning buyers' hearts and minds as a judge for these awards.

John Dotto is a digital marketing leader with 25+ years of experience driving growth through high-performing teams. As SVP of Digital Marketing at U.S. Bank, John leads digital strategy, user experience, content, and personalization for usbank.com. Previously, as Managing Director at MUFG Union Bank, he rebuilt unionbank.com’s tech stack, launched PurePoint Financial’s digital marketing, and delivered multi-billion-dollar deposits through innovative acquisition strategies. During 10+ years at American Express, John scaled global teams in digital acquisition, product experience, and marketing, fostering agility and a test-and-learn culture. He holds an MBA in Marketing from Pace University and a BSBA from the University of Florida. Passionate about talent development and performance-driven culture, John pushes the boundaries of digital marketing to deliver measurable results. 

Anna Eliot is Chief Marketing Officer at pharosIQ, where she oversees marketing, communications, and go-to-market strategy. She has spent her career building and growing B2B technology companies, leading everything from brand transformations and product launches to demand generation and corporate strategy. Today, she leads the company's marketing organization, helping bring innovative data and AI-powered products to market while supporting its continued growth.

Leann Bonanno is Chief Sales & Marketing Officer at Forbes, where she leads the company's integrated sales, marketing and global events business. She is responsible for driving Forbes' go-to-market strategy, developing innovative cross-platform partnerships, and creating premium experiences that connect the world's most influential business leaders and entrepreneurs. Throughout her tenure at Forbes, Leann has played a key role in transforming the company's events and partnerships business, expanding its global portfolio of invitation-only executive summits and curated experiences. She is passionate about building long-term strategic partnerships, developing new revenue opportunities, and bringing together world-class content, communities and brands in meaningful ways.

As VP of GTM and Media at Stein, Jason leads a practice that develops and manages brand-to-demand media and go-to-market strategies, helping B2B clients engage audiences across the buyer journey and connecting media strategies to full-funnel impact.

Athen Bozoglu is Senior Director of Marketing at Nasdaq, where he leads a global go‑to‑market marketing organization spanning brand, product marketing, and demand generation across Nasdaq’s governance, finance, investor relations, and institutional investment solutions. With more than 15 years of experience in B2B and enterprise technology marketing, Athen brings a cross‑industry background across high‑growth and regulated markets, including private‑sector roles at firms that achieved successful acquisition outcomes. Today, he sets portfolio‑level direction and leads global teams that translate innovative software and advisory platforms into clear, outcome‑driven value for executive decision‑makers.

Kristin Collins is head of B2B Client Experience for Vanguard Workplace Solutions, where she leads a team responsible for uncovering and understanding client and consultant needs and delivering experiences that address those needs. Kristin has more than 25 years of experience in the financial services industry focused on marketing, experience, and strategy development. Before this role, she led Participant Strategy for Vanguard’s institutional business where she and her team were responsible for the digital and marketing strategies that drove retirement plan participants to take action toward their retirement readiness. She spent the first half of her Vanguard career in various roles supporting Vanguard’s financial advisor business including offer development, strategic integration, and marketing management. Before joining Vanguard in 2006, she held sales, marketing, and relationship management roles at Lincoln Financial Group. Kristin earned a B.S. from Boston College and an M.B.A. from Saint Joseph's University.

Mark Milinkovich is Director of Product Marketing at Arango, driving GTM strategy for its Contextual Data Platform. He built his career from the ground up, starting as a Systems Engineer before moving into Product Management and eventually Product Marketing, with stops at Cisco, HPE, Moogsoft, and Intel along the way. He also founded his own digital marketing firm, ANINO LLC. He's based in Atlanta.

Tamara Dinneen is an AI Solution Architect for Partner Strategy and Marketing Operations at Oracle, based in Singapore. She designs AI-powered solutions that reshape how Oracle and its global partner ecosystem plan, run and measure marketing, bringing intelligent automation to everything from alliance strategy to campaign operations. With a background spanning partner marketing and marketing technology, Tamara has shared her expertise on industry panels on audience engagement. As a judge, she brings a practitioner's eye for how AI is genuinely changing the marketing craft, and looks for work that pairs creative ambition with measurable impact.

Meghan Gendelman is Chief Marketing Officer, B2B at Canva. She's focused on helping organizations make visual communication essential infrastructure for modern work. Meghan’s previously led cross-functional teams across Marketing, Enablement, Customer Success, and Sales. Most recently, she served as GVP of Growth Marketing at Docusign where she worked on category building and positioning the company to win the enterprise. Prior, Meghan spent nearly 13 years at Salesforce, where she held senior roles including CMO of Financial Services, SVP and Head of Marketing for the Americas, and SVP of Global Strategic Marketing. A champion of inclusion, Meghan pioneered the first Women’s Summit at Dreamforce and is passionate about developing diverse, values-driven leaders. She lives in Northern California with her husband and two daughters.

I am a senior marketing executive with more than 30 years of experience building teams and driving enterprise transformation at the intersection of technology, customer experience, and growth at B2B technology companies ranging from $100M to $80B. My philosophy is simple: focus brand value around problems we solve, not the products we sell—and empower customers to tell their own success stories. I specialize in integrating emerging technologies—including AI, cloud, mobile, and social—across the full customer lifecycle, from demand generation and go‑to‑market strategy to customer adoption, advocacy, and brand leadership.

Francesco Federico is Chief Marketing Officer at S&P Global and the author of The Agentic CMO and Cited. His writing distils twenty years of marketing leadership across enterprise and start-ups, including senior roles at Vodafone, Acer, and JLL. He publishes Chronicles of Change, a weekly newsletter on AI’s impact on marketing strategy, read by senior marketers across and transformation leaders. Fellow of the Chartered Institute of Marketing. Member, World Economic Forum Strategic Communicators Exchange. Named CMO to Watch 2025 and Financial Narrative 50 Winner. Executive education at Harvard, IMD, and IE Business School.

Suzanne Philion is the Chief Marketing Officer at Waymo, the autonomous driving technology leader with the mission to be the world’s most trusted driver. Prior to Waymo, Suzanne held executive communication roles at Yahoo and Verizon. Her career began with over a decade in the U.S. Foreign Service, where she served as a diplomat at the U.S. Mission to NATO, the U.S. Embassy in Bogota, and in Washington, D.C. Suzanne holds a B.A. with honors from Binghamton University and an M.A. with honors from Georgetown University. 

I began my career as a brand strategist within advertising agencies where I learned the art of making human connections along with the science of how strong brands are built, working on such accounts as P&G, AT&T and Colgate-Palmolive. Over the past decade, I bought that mindset client-side in the financial services sector, first at J.P. Morgan Asset Management and now at PGIM (a Prudential company). As the Head of Brand Strategy & Advertising for PGIM, I reinforce everyday that B2B must move beyond the functional and (often) boring, as we seek to grab attention and engage our professional investor segments. Bring on the B2B (brilliant-to-brilliant) ideas!

Rory McDonnell is Global VP of Marketing Insights & Analytics at Glanbia Performance Nutrition, where he leads a 13-person team responsible for consumer intelligence, brand measurement and AI-powered research strategy across a portfolio that includes Optimum Nutrition, a $1bn+ global brand. A human-centred researcher and strategist with more than 25 years of experience spanning agency, consultancy and client-side roles, Rory has built insight and analytics functions from the ground up at some of Ireland's most respected food and drink organisations. His work has been recognised with multiple IMS Awards and the 2025 MII Grand Prix for Nutri-Needs™, a global consumer segmentation framework, and he recently presented at the inaugural Cannes Lions Insights & Strategy Summit.

Jill Kouri is the Chief Marketing Officer of HCLTech, a global technology company, where she is responsible for developing and building the global HCLTech brand and driving growth across the company's broadening suite of technology services and products. In addition, she leads all marketing functions across the global business, including corporate marketing, vertical and horizontal marketing, recruitment marketing, corporate communications and digital marketing. She also serves on the board of HCLTech Public Sector Solutions (PSS), a subsidiary dedicated to serving state and local government, and education (SLED) organizations, as well as federal civilian and defense agencies in the United States. Prior to joining HCLTech, Jill served as the Chief Marketing Officer, Americas for JLL and held various marketing leadership roles at Accenture, including global head of marketing for the $10 billion Products Operating Group.

Bruno Bertini is Chief Marketing Officer of 8x8 (NASDAQ: EGHT), where he led a full category repositioning and rebrand as part of a company-wide turnaround marked by a return to sustained revenue growth and profitability. He built The Power of You™, an industry-first AI-generated brand platform starring real customers, winner of Gold for AI Campaign at The Drum Awards 2026 and a Gartner CMO of the Year 2026 finalist case. Over 20 years across sales, demand generation, partner ecosystems, and brand at companies like Genesys and Freshworks, he developed the conviction that drives his work today: brand isn't decoration, it's a growth system connected directly to revenue. He is also the creator of AICMO, one of the first AI co-hosted thought leadership series in B2B.

David Moreno is Executive Vice President of Integrated Strategy & Effectiveness at Bader Rutter, where he leads a multidisciplinary team spanning brand and comms planning, media, marketing effectiveness, and AI enabled marketing. With a foundation in psychology and expertise in behavioral economics, he brings a human-centered perspective to marketing, helping organizations understand not just what people do, but why they do it. Throughout his career, he has helped Fortune 500 brands across diverse industries build brands that influence behavior and create measurable business impact.

With nearly 30 years in marketing, I've had the opportunity to work across just about every aspect of the industry, from ad trafficking, copywriting, print creative, direct mail, and events to email, content syndication, programmatic, search, and data-driven marketing. Today, I lead a team at Anteriad that delivers custom B2B marketing solutions for some of the world's most recognized technology and business brands. My passion is helping companies connect with the right audiences, generate demand, and turn marketing data into real business results. Throughout my career, I've focused on staying ahead of industry changes while building strong client relationships and delivering measurable outcomes. Personally, I have been married for 29 years, have 4 children (aged 26 thru 15), 2 dogs, 6 cats and a horse (which is apparently what happens when a NY'er moves to SC).

Chad Mulder is a marketing leader who helps organizations reshape and activate brands to fuel growth during periods of significant change. His career spans consumer financial technology, consumer packaged goods, and B2B technology—from start-ups to Fortune 500 companies. As VP of Brand & Creative at Hewlett Packard Enterprise, he helps shape how the company shows up in the world through clear strategy and creative storytelling. Outside of work, he is the Executive Director of the Justice Film Festival and a self-described “guy who surfs but isn’t a real surfer” based in Santa Cruz, California.

Jason Young leads marketing for US Pharma at Novartis, where he focuses on the intersection of creativity, customer experience, and measurable business impact. He has spent his career leading large, complex brands through launches, reinvention, and cultural change, with a consistent belief that the best creative work does more than earn attention. It changes behavior, builds trust, and delivers outcomes that can be seen in the market. As a judge for The Drum, Jason brings a practitioner’s lens to creative effectiveness, looking for work with a sharp strategic idea, distinctive craft, disciplined execution, and clear evidence that creativity moved people, brands, and business forward.

Jeremy Krall is a marketing and technology leader with more than 25 years of experience guiding global organizations through digital transformation, enterprise go-to-market strategy, and the integration of AI, data, and platforms into systems that drive measurable business growth. His background spans the full range of marketing operations, from technology strategy and MarTech architecture to personalization, data, and the organizational design that makes large-scale change sustainable. He currently serves as Vice President of Integrated Marketing and Innovation at Qualcomm Technologies, Inc., where he leads the teams and capabilities that shape how one of the world’s most advanced technology companies connects with markets, partners, and customers at scale. In this role, Jeremy oversees Integrated Strategy, Marketing Technology, GTM AI Innovation, and Web Experiences. His work sits at the center of how Qualcomm’s marketing organization evolves and competes in the AI era, from modernizing the technology and data stack to building the operational infrastructure behind global go-to-market execution and digital experience. Prior to Qualcomm, Jeremy held senior leadership roles at HP and WPP/VML, where he led global digital transformation and platform modernization programs across some of the most complex enterprise marketing environments in the industry. Earlier in his career, Jeremy worked at Cisco, R/GA, Razorfish, and other leading technology and marketing firms, partnering with global teams on transformation programs for some of the most recognized brands in the world, including Ford, Nike, Google, Samsung, Microsoft, and Best Buy. Jeremy holds a Bachelor of Science in Business Administration and Information Technology from Babson College and has attended the executive program at Stanford Graduate School of Business.

Nikos Lemanis is Strategy Director at Luxid Group, and agile team of marketing technologists, creatives and strategists. A creative problem-solver, he has over 20 years of marketing experience across the USA and Europe, working with companies of all shapes and sizes to simplify the complex, solve real-world problems, and lead teams to innovate and deliver measurable, positive change. Nikos serves as an Executive Board Member for the British American Business Council in Texas and is a member of the Forbes Marketing Council. A UK native of Greek descent, Nikos now lives with his family in Austin, TX.

Gabie Boko is Chief Marketing Officer at NetApp, where she leads the company’s global marketing strategy and transformation, positioning NetApp as the leader in Intelligent Data Infrastructure. She brings more than 25 years of experience driving growth and innovation across leading technology companies, including HPE, SAP, Sage, and Cognos. Since joining NetApp in 2022, Gabie has focused on building a customer-first, AI-powered marketing organization that accelerates business growth and strengthens the connection between brand, product, and sales. She is passionate about helping organizations navigate change and believes marketing plays a critical role in driving business transformation.

Award-winning CMO with 20+ years of experience. Global CMO of Acxiom, helping people realize the value of data and identity to unlock growth and deliver exceptional customer experiences. Known for transforming brands, accelerating growth, and driving innovation across data, identity and digital solutions. Recognized as a Drum B2B CMO 100, HousingWire Rising Star, Woman of Influence, Marketing Leader, and Inman Marketing All-Star.

Cos is Founder and Head of Effectiveness at True, the only B2B agency to hold IPA Effectiveness Accreditation. He wrote the first B2B agency paper ever to win an IPA Effectiveness Award, picking up the inaugural Best B2B special award in the process, and followed it with a WARC Award for Global Effectiveness. He writes a regular column for The Drum, contributes to WARC and the IPA, and is a regular Drum Awards juror, having previously served as Jury President for the B2B category in 2023.

As the founder of Transmission, Chris provides the vision and leadership for the agency at a global level. His direction and management have helped the agency consistently grow to become one of the largest global B2B agencies in the market.  With over 20 years of international B2B marketing agency and client-side experience throughout his career, Chris has helped hundreds of companies transform their businesses across the entire end-to-end marketing spectrum.

As Chief Marketing Officer at Relias, Amy King leads growth, awareness, and engagement for a connected healthcare workforce platform of learning, performance, compliance, and quality solutions serving 13,000 organizations and 4.5 million caregivers. She stands out as an executive leader for translating complex technology, including AI and automation, into practical value for healthcare leaders and for building strong cross-functional alignment across Marketing, Product, Sales, RevOps, Customer Success, and Data and AI. Amy's passion for B2B excellence is grounded in strategic clarity, trusted collaboration, and market-forward innovation that helps organizations adapt faster and improve effective outcomes.

Todd Krugman is Executive Vice President of Global Brand and Marketing at Globant, where he leads the company’s global brand and oversees partnerships with FIFA, Formula 1, the LA Clippers, and Riot Games. Prior to Globant, Todd held senior marketing leadership roles at The Trade Desk and Ogilvy. Throughout his career, he has led award-winning campaigns recognized by Cannes Lions and the Effies.

Ariana Sverdlik is Global Head of Brand at SumUp, where she leads brand strategy, creative, and integrated campaigns across international markets. She previously drove brand and campaign strategy at AKQA Berlin, working with clients including IWC Schaffhausen and GORE-TEX. Earlier in her career in New York, she led social and digital strategy for brands such as L’Oréal, Disney, Swarovski, and PBS. Her work focuses on insight-driven storytelling, measurable brand impact, and building brands that drive long-term business growth.

Marc is the Chief Innovation Officer at Stein. Responsible for driving innovation, NPD, AI transformation, and creating unified brand to demand experiences (BDX) that build brand strength and drive growth. Creator and author of the BDX strategy, methodology and framework. Marc has been named by The Internationalist as one of its 27 agency Innovators, named by the Drum Magazine as a Martech Hero and Marketing Agency Leader of the Year, and awarded Martech Visionary of the Year by B2B Marketing.

Darren Chait is the Chief Marketing Officer at beehiiv, where he leads growth and marketing for the market leading newsletter, podcast and content distribution platform. He was previously VP of Growth at Calendly, which he joined when it acquired Hugo, the meeting notes startup he co-founded. A recognized voice in product-led growth, Darren advises high-growth companies and started his career as a corporate lawyer in Sydney before moving into tech.